Mark

ABOUT



Hello! I'm a Brazilian Creative Art Director and amateur musician,
living and working in Dubai.

When I was younger, I used to follow my father, a photographer,
on his photoshoots for advertising and I was always intrigued by
the visual concepts and solutions from different creatives. So, I got used
to seeing things from different perspectives. I believe that was when,
without knowing, I became an Art Director.

I'm currently working at TBWA RAAD Dubai as part of the team who
helped the agency to win the title of Agency and Network of The Year 2018
in the most important award of the region, the Dubai Lynx, having contributed
with two Grand Prix and a few more awards with the McDonald's Promoticon
campaign. In 2019 I achieved two more Grand Prix with our campaigns Omo Tag, 
for Omo detergent, and The Predictive Radio Spot, for Nissan AAC Dealership.

At the end of 2018, I was nominated by the BW Report to the Ranking
of the Top 10 Art Directors in the MENA region. 

Previously, I've worked for 4 years at Ogilvy & Mather Rio de Janeiro,
in my hometown, having the opportunity to create 
for big accounts
such as Fanta, Coca-Cola, Glaxo, SC Johnson, OLX, among others.
There I was also lucky to learn from many talented people
and to have my first important achievements in the ad world.


Below you can find some more details, and please, get in touch!




AWARDS & RECOGNITION

Cannes Lions - Silver - Promo - Anti Rival Vaccine
Cannes Lions - Silver - Pharma - Anti Rival Vaccine
Cannes Lions - Shortlist - Pharma - Anti Rival Vaccine
Cannes Lions - Shortlist - Brand Experience & Activation - Omo Tag
Cannes Lions - Shortlist - Brand Experience & Activation - Omo Tag
Cannes Lions - Shortlist - Media - Omo Tag
Cannes Lions - Shortlist - Direct - McDonald's Promoticon

One Show - Merit - Direct - Anti Rival Vaccine

Dubai Lynx - Grand Prix - Brand Experience & Activation - Omo Tag
Dubai Lynx - Grand Prix - Radio - The Predictive Radio Spot
Dubai Lynx - Grand Prix - Direct - McDonald's Promoticon
Dubai Lynx - Grand Prix - Mobile - McDonald's Promoticon
Dubai Lynx - Gold - Outdoor - Omo Tag
Dubai Lynx - Gold - Direct - McDonald's Promoticon
Dubai Lynx - Silver - Brand Experience & Activation - Omo Tag
Dubai Lynx - Silver - Outdoor - Omo Tag
Dubai Lynx - Silver - Direct - McDonald's Promoticon
Dubai Lynx - Silver - Promo & Activation - McDonald's Promoticon
Dubai Lynx - Silver - Film - Big Families
Dubai Lynx - Bronze - Outdoor - Omo Tag
Dubai Lynx - Bronze - Direct - Omo Tag
Dubai Lynx - Bronze x2 - Print & Publishing - Big Families
Dubai Lynx - Bronze - Promo & Activation - McDonald's Promoticon
Dubai Lynx - Bronze - Mobile - McDonald's Promoticon
Dubai Lynx - Bronze - Design - McDonald's Promoticon
Dubai Lynx - Bronze - PR - Clasico Dogs
Dubai Lynx - Bronze - Health - Clasico Dogs
Dubai Lynx - Bronze - Media - Kefa Spare Parts

Effie Mena - Silver - Positive Change - Clasico Dogs

The Loeries - Silver - Out of Home - Omo Tag
The Loeries - Silver - Design for Digital - McDonald's Promoticon
The Loeries - Silver - Film - Big Families
The Loeries - Bronze - Media Innovation - Omo Tag
The Loeries - Bronze - PR & Media Communication - Omo Tag

El Ojo de Iberoamérica - Silver - Sports - Anti Rival Vaccine
El Ojo de Iberoamérica - Silver - Interactive - Fanta Adventure
El Ojo de Iberoamérica - Bronze - Promo & Activation - Anti Rival Vaccine
El Ojo de Iberoamérica - Bronze - Outdoor - Anti Rival Vaccine

Wave Festival - Bronze - Promo - Anti Rival Vaccine
Wave Festival - Bronze - Direct - Anti Rival Vaccine

Lürzer's Archive - 2/19 Magazine - Big Families Prints
Lürzer's Archive - 4/16 Magazine - Forbes Billionaires
BW Report 2018 - Top 10 Art Directors in the Mena Region (7th Place)
Cristal Festival - 3x Bronze - McDonald's Promoticon
Communication Arts - 2016 Advertising Annual - Forbes Billionaires
Contagious Magazine - The Most Contagious Campaigns of 2017
Contagious Magazine - TBWA RAAD - The 8th Bravest agency on the Planet
Young Lions UAE Competition - Bronze - Print








GET IN TOUCH

pedroaavelasquez@gmail.com
(+971) 559146777

LinkedIn 





EXPERIENCE



TBWA RAAD Dubai | Dec 2016 - Present
Ogilvy & Mather Brazil | Jul 2012 - Nov 2016
Repense Comunicação | Aug 2011 - Jul 2012


BRANDS